Strategic Buying & Retail Fashion Consultant
Driving Retail Success for Fashion Brands & Leading Teams to Achieve Merchandising Excellence.
Experience in:
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Retail Buying (Driving Profitability)
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Omni-Channel Strategies (Seamless Customer Experiences)
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Inventory Management (Optimizing Stock & Reducing Costs)
Hi! My name is Francine Murphy
About Me...
With two decades of experience in leading buying, planning, and inventory strategies for renowned multi-million dollar brands, I am a seasoned merchandiser and passionate data analyst.
I leverage this expertise to consult small businesses, specializing in assortment planning, category management, and omnichannel execution, bringing a blend of creative vision, data-driven, and commercial strategies to every role I take on.
Merging creativity and data analytics to drive growth in retail business, focusing on delivering high-quality results within set timelines and budgets.
My Philosophy as a Merchant
I am a Merchant:
Trader: a buyer and seller of good for profit, especially: one who carries on trade on a large scale or with foreign countries
Store Keeper: the operator of a retail business
Specialist: one that is noted for a particular quality or activity
I am experienced in...
Retail & Merchandising Strategy
Assortment planning, category management, and sales optimization through product.
Inventory & Demand Planning
Preventing overstock / stockouts by improving replenishment strategies.
Data Analytics & Business Insights
Retail KPI reporting (Power BI, Excel), and continuous analysis of the business.
Omnichannel & eCommerce Strategy
Balancing brick & mortar with digital, optimizing inventory across sales channels.
Beyond the Resume: My Approach to Work & Life.
Work-Wise
Problem Solver
As a critical thinker, when problems arise, I always try to figure out the best course of action.
Team Player
I personally think this is a key part of working with others being a good team player and a leader.
Result Driven
I am always thinking of how we can move projects forward and what’s next.
Accountable
I take full ownership of my work and see it through to the finish line.
Adaptable
I adapt to change. I am quoting one of my mentors here "You are a chameleon!"
Life-Wise
Student
I don’t know it all, but I’m happy to learn and grow (in my career and as a human being). Currently pursuing an MBA at the University of Southern Indiana.
Volunteer
I volunteer at Bottomless Closet mentoring women through career coaching and styling.
Joy Projects
Learning AI, I am learning AI not just to understand how it works, but because it’s a fundamental part of the future.
Creative
Photography, I see photography as a way to hold on to the beauty of a single moment, a pause in time that becomes a lasting memory.
Consultant
Consulting for small businesses and MWBE businesses through Merchant Society Group LLC.
Educator
After being a guest speaker at University of South Carolina I want to enter the world of Academia! I want to empower our youth and women through education.
Education
Academic Achievement
Master of Business Administration, Marketing
University of Southern Indiana – Evansville, IN
Expected Graduation: May 2026
BS, Fashion Merchandise Management
SUNY Fashion Institute of Technology - New York, NY
BBA, Computer Information Systems
CUNY Baruch College - New York, NY
Certifications and Courses
Continued Education
Google AI Prompting
Essentials
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Google Prompting Essentials prompt engineering for generative AI.
Google AI Essentials
Google AI Essentials foundational of artificial intelligence
Google Ads Certification
Google Ads Search for Digital Marketing
Google Analytics Certification
Google Analytics Web Analytics
